Categories

Getting Real

Getting Real

By David Heinemeier Hansson & Jason Fried

The Smarter, Faster, Easier Way to Build a Successful Web Application. 37signals, 2006.

5.0 / 1

13 mins read

12 Key insights

A brief summary of Getting Real

An unconventional take on how to design web-based applications and online portals, with creative advice that can help any company adopt a lean, user-friendly approach for their next project in a low-risk, low-investment way.

Key insights in Getting Real

1
What do you get from this book? Powerful web application design strategies that cut through abstract notions and deliver results
2
When you scratch your own itch, you are more likely to develop a breakout product that others will want too
3
Make every effort to financially bootstrap your business and avoid taking on investors unless you must
4
Build a lean, agile team and then simplify your product design
5
Avoid perfectionism during the early days of designing a product—details are best left till last
6
Hire hungry candidates that are passionate, enthusiastic, and willing to learn about your company and product
7
Keeping your team productive means ridding your organization of time-wasting activities
8
Draw potential users to your app, product, or service by building a solution they can’t help but talk about
9
Select enticing promotions to boost awareness of your product before, during, and after a launch
10
Summary of the key insights
11
Selected critiques in brief
12
Final word

Who should read Getting Real

Entrepreneurs and startups • software designers • C-Suite level executives and other business leaders • web developers • programmers

About the author of Getting Real

As the co-founder and president of 37signals, Jason Fried remains as committed to scrappy, web-based tools that work as he did when he initially developed Basecamp and other leading enterprise software solutions. David Heinemeier Hasson is the creator of Ruby on Rails, which is the platform of choice for Twitter, Shopify, and more than one million other web apps.

author avatar

David Heinemeier Hansson

author avatar

Jason Fried

Books similar to Getting Real

Related books that discuss topics similar to the book Getting Real

The Third Wave

The Third Wave

Steve Case

An Entrepreneur’s Vision of the Future. Simon & Schuster, 2016.

19 mins read

4 reads

Learn or Die

Learn or Die

Edward D. Hess

Using Science to Build a Leading-Edge Learning Organization. Columbia University Press, 2014.

14 mins read

1 reads

Scaling Up

Scaling Up

Verne Harnish

How a Few Companies Make It…and Why the Rest Don’t. Gazelles, Inc., 2014.

20 mins read

0 reads

The One Hour Content Plan

The One Hour Content Plan

Meera Kothand

The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells. CreateSpace Independent Publishing Platform, 2017.

18 mins read

3 reads

Everybody Writes

Everybody Writes

Ann Handley

Your Go-To Guide to Creating Ridiculously Good Content. John Wiley & Sons, 2014.

17 mins read

4 reads

Changing the Subject

Changing the Subject

Sven Birkerts

Art and Attention in the Internet Age. Graywolf Press, 2015.

12 mins read

4 reads

Because Internet

Because Internet

Gretchen McCulloch

Understanding the New Rules of Language. Riverhead Book, 2019.

19 mins read

6 reads

The Smarter Screen

The Smarter Screen

Shlomo Benartzi

Surprising Ways to Influence and Improve Online Behavior. Portfolio, 2015.

16 mins read

4 reads

Related topics discussed in other books

Other books on similar topics in other fields and categories that may interest you

You might be interested in

Related books discuss other topics that are not necessarily similar to the topics of the book Getting Real

The 22 Immutable Laws of Marketing

The 22 Immutable Laws of Marketing

Violate Them at Your Own Risk. Harper Business, 1993.

16 mins read

0 reads

Acting

Acting

How to Get Started. Lexington Avenue Press. 2023

18 mins read

3 reads

How to Create a Mind

How to Create a Mind

The Secret of Human Thought Revealed. Viking Press, 2012.

19 mins read

2 reads

The Code

The Code

Silicon Valley and the Remaking of America. Penguin Press, 2019.

21 mins read

1 reads

The Man Who Knew Too Much

The Man Who Knew Too Much

Alan Turing and the Invention of the Computer. Atlas Books, 2006.

18 mins read

2 reads

Dare to Lead

Dare to Lead

Brave Work. Tough Conversations. Whole Hearts. Random House, 2018.

19 mins read

2 reads

The Messy Middle

The Messy Middle

Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Portfolio, 2018.

13 mins read

0 reads

From Strength to Strength

From Strength to Strength

Finding Success, Happiness, and Deep Purpose in the Second Half of Life. Portfolio, 2022.

17 mins read

6 reads

Innovating Women

Innovating Women

The Changing Face of Technology. Diversion Books, 2014.

13 mins read

0 reads

Range

Range

Why Generalists Triumph in a Specialized World. Riverhead Books, 2019.

16 mins read

3 reads

See all books in Business

Explore more in these categories

Discover other books in various fields that contain the topics of Getting Real

What Lobab users are saying

Not sure if Lobab e-book and audiobook summaries are for you? Take a look at what a few of our satisfied users are saying about our powerful platform.

Ramogh

Lobab is a standout in the world of book summary apps, offering concise, insightful summaries of a wide range of books. Its user-friendly interface and well-crafted summaries allow users to quickly grasp the essence of complex works, making it an invaluable tool for those looking to learn more in less time. Whether for personal growth or professional development, Lobab is a game changer for anyone wanting to expand their knowledge efficiently. Highly recommended!

Benjamin Roche

Top quality app with plenty of brilliant summaries!

Nedal Ahmed

I found a really great book app that has made reading even more enjoyable ⭐️📚. It is super easy to use, has a lot of books to choose from, gives personalized recommendations, works well with e-readers, has an active community, and is accessible to everyone. I highly recommend it to all book enthusiasts!

Shaabi12A

I really liked the idea of the combination between the facts of the book and the issues of it in one summary. Well done.

iiMaan18ii

High quality and standards, the dark mode is good idea and good experience. So excited about the new books you’re going to add.

Eyad

Excellent experience, I can read and listen to a book within 15 mins. I appreciate the ease of use as well.

Fahad

Unique experience of book summaries delivering high quality, bestseller books, and very well-designed app. Highly recommend 👍👍

Understand books and audiobooks in 15 minutes - with Lobab!

books