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Better and Faster

Better and Faster

By Jeremy Gutsche

The Proven Path to Unstoppable Ideas. Currency, 2015.

0.0 / 0

15 mins read

13 Key insights

A brief summary of Better and Faster

Responding to the current market’s unpredictability, this creative business-focused guide delivers insights for business leaders on employing six targeted patterns of success, to first get better and then get faster and beat the competition.

Key insights in Better and Faster

1
What do you get from this book? Adapt to change by recognizing patterns and taking advantage of opportunities
2
“Farmers” lose ground and business through complacency, repetition, and overprotectiveness
3
The mentality of a hunter encourages taking charge and making changes
4
Convergence is the first pattern of opportunity that allows us to discover what’s next and take advantage
5
Divergence allows entrepreneurs to leave the well-beaten path and pioneer new territory
6
By tapping into cyclical patterns, you can better predict the future and reach target markets
7
Take control of the narrative by redirecting to your company’s advantage
8
The concept of reduction helps you simplify, focus, and specialize
9
To stand out in the crowd, accelerate by dramatically enhancing one element of your product
10
On the hunting ground, hunters spot opportunities and get better and faster
11
Summary of the key insights
12
Selected critiques in brief
13
Final word

Who should read Better and Faster

Corporate trainers • business owners and managers • market researchers • team leaders • HR consultants

About the author of Better and Faster

Jeremy Gutsche is a New York Times bestselling author, award-winning innovation expert and highly sought-after keynote speaker, as well as the CEO of Trend Hunter, the world’s leading trend website. He helps the world’s business leaders predict the future and spark change.

author avatar

Jeremy Gutsche

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