Power Play
By Tim Higgins
Tesla, Musk, and the Bet of the Century. Anchor Books, 2021.
Summary of Power Play book by Tim Higgins
The thrilling tale of Elon Musk’s quest to build the Tesla and transform it into the greatest car the world has ever seen, told by the people who know him best.
Chapters in Power Play book summary
What do you get from this book? Elon Musk’s controversial pursuit to dominate the auto industry and control Tesla
Electric cars gained popularity because of Elon Musk, though they had existed long before him
There were many key players, from engineers to entrepreneurs, who came together to build a prototype of the tzero
Everything came together to get Tesla off the ground, but then problems started to pile up
After finally unveiling the roadster, Tesla hit all-time financial lows and ran through one CEO after another
A major lawsuit and a bitter divorce left Musk reeling, but he got through it all without losing his company
As Musk stepped into his new role, he deftly balanced frightened investors, the Model S, and the US government
A loophole in US law allowed Musk to forgo dealerships and sell directly to consumers
The Model S was plagued with so many problems that Musk actually considered selling the company
In spite of its many obstacles, the Model S proved to be a success
After some back and forth with Panasonic, Musk developed his own battery factory and launched the Model X
The Model X was pricy, so the Model 3 was supposed to be Tesla’s first truly affordable electric car
Whether he lied intentionally or not, Musk’s bold promises had devastating consequences
Musk had a public meltdown that nearly ended his career, but came through it stronger than ever
Summary of the key insights
Selected critiques in brief
Final word
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Power Play — Book Summary Snapshot
Who should read Power Play book
- Car enthusiasts
- biography fans
- entrepreneurs
- businesspeople looking for inspiration
- those interested in technological advancements
- anyone who likes an underdog story
About the author of Power Play
Tim Higgins
Tim Higgins is an American author and reporter whose work centers on technology, automotives, and politics. After graduating from the Missouri School of Journalism he earned an MBA from Michigan State University. Higgins was a journalist for Bloomberg News, and subsequently The Wall Street Journal. He has won numerous awards from the Society for Advancing Business Editing and Writing.
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