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Power Play

Power Play

By Tim Higgins

Tesla, Musk, and the Bet of the Century. Anchor Books, 2021.

0.0 / 0

21 mins read

17 Key insights

A brief summary of Power Play

The thrilling tale of Elon Musk’s quest to build the Tesla and transform it into the greatest car the world has ever seen, told by the people who know him best.

Key insights in Power Play

1
What do you get from this book? Elon Musk’s controversial pursuit to dominate the auto industry and control Tesla
2
Electric cars gained popularity because of Elon Musk, though they had existed long before him
3
There were many key players, from engineers to entrepreneurs, who came together to build a prototype of the tzero
4
Everything came together to get Tesla off the ground, but then problems started to pile up
5
After finally unveiling the roadster, Tesla hit all-time financial lows and ran through one CEO after another
6
A major lawsuit and a bitter divorce left Musk reeling, but he got through it all without losing his company
7
As Musk stepped into his new role, he deftly balanced frightened investors, the Model S, and the US government
8
A loophole in US law allowed Musk to forgo dealerships and sell directly to consumers
9
The Model S was plagued with so many problems that Musk actually considered selling the company
10
In spite of its many obstacles, the Model S proved to be a success
11
After some back and forth with Panasonic, Musk developed his own battery factory and launched the Model X
12
The Model X was pricy, so the Model 3 was supposed to be Tesla’s first truly affordable electric car
13
Whether he lied intentionally or not, Musk’s bold promises had devastating consequences
14
Musk had a public meltdown that nearly ended his career, but came through it stronger than ever
15
Summary of the key insights
16
Selected critiques in brief
17
Final word

Who should read Power Play

Car enthusiasts • biography fans • entrepreneurs • businesspeople looking for inspiration • those interested in technological advancements • anyone who likes an underdog story

About the author of Power Play

Tim Higgins is an American author and reporter whose work centers on technology, automotives, and politics. After graduating from the Missouri School of Journalism he earned an MBA from Michigan State University. Higgins was a journalist for Bloomberg News, and subsequently The Wall Street Journal. He has won numerous awards from the Society for Advancing Business Editing and Writing.

author avatar

Tim Higgins

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