Driven
By Paul Lawrence & Nitin Nohria
How Human Nature Shapes Our Choices. Jossey-Bass, 2002.
Summary of Driven book by Paul Lawrence & Nitin Nohria
A scientifically backed examination of the four key motivating factors that drive people’s emotions, behaviors, and choices, including real-life examples with a special emphasis on people
Chapters in Driven book summary
What do you get from this book? Learn what really drives human behavior and achieve greater success
Evolution instilled humans with four main drives that motivate behavior, affect change, and influence economy
Human brains developed from variety, selection, and retention, then moved through a four-step process ending with written language
Genetically encoded skill sets pushed us toward the “great leap,” but four critical drives pushed us over the edge
The drive to acquire is perhaps the strongest of the four drives, both helping and hurting us
Bonding is an essential part of every culture that stems from either natural selection or mate selection
The drive to learn promotes curiosity, while the drive to defend triggers our preference for avoiding pain
All four drives came together through free will, mate selection, and organization that enabled the “great leap”
Environment, isolation, technology, ideology, and genetic makeup are responsible for the diversity amongst humans
General Motors utilized the four-drive theory, but Japan and Ireland perfected the ideas and used them to their advantage
Summary of the key insights
Selected critiques in brief
Final word
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Driven — Book Summary Snapshot
Who should read Driven book
- Business owners
- psychology students
- sociologists
- anyone interested in human behavior
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Daniel H. Pink
The Surprising Truth About What Motivates Us. Riverhead Books, 2011.
Ian Ayres
Unlock the Power of Incentives to Get Things Done. Bantam Books, 2010.
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