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Brazillionaires

Brazillionaires

By Alex Cuadros

The Godfathers of Modern Brazil. Profile Books, 2016.

0.0 / 0

20 mins read

17 Key insights

A brief summary of Brazillionaires

The gripping story of Brazil’s economic boom and the billionaires who profited from it, focusing on the spectacular rise and fall of business superstar Eike Batista and complemented by an illuminating account of the broader Brazilian cultural and political context.

Key insights in Brazillionaires

1
What do you get from this book? An enthralling account of corruption, wealth, and the billionaires behind Brazil’s economic boom
2
Billionaire Eike Batista represented Brazil’s incredible economic boom, but his son’s car accident pointed to glaring inequality and double standards
3
Brazil is a country of contradictions, but the presidency of Lula brought hope and positive changes
4
The Brazilian elite has a dark history—business and government interests profited from one another, even during the military dictatorship
5
Bribes are part of Brazilian culture; the warmth that is extended to friends can quickly turn into corruption
6
In the Amazon, development projects—like mega-dams—bring in more wealth for businessmen and pit growth against environmentalism
7
One ultra-wealthy family has shaped Brazilian culture through their TV network, while another influential Brazilian billionaire is a Pentecostal pastor
8
Eike Batista’s sudden rise eclipsed other Brazilian billionaires; he created one company after another and raised Brazil’s largest IPO ever
9
Eike’s narrative was persuasive and he was able to sell an unrealistic vision of his business empire
10
As Eike’s net worth plummeted, political tensions over corruption came to a head and widespread protests broke out
11
After the protests Dilma’s administration made political changes and Eike planned his comeback, still relying on his entrepreneur persona
12
Eike had tried to prove that the Brazilian Dream was alive and well, but that seemed more myth than reality
13
The stories of Brazilian billionaires portray meritocracy but are full of contradictions
14
The interests of billionaires often don’t line up with the interests of society, yet there is hope for Brazil’s future
15
Summary of the key insights
16
Selected critiques in brief
17
Final word

Who should read Brazillionaires

Political science majors • investors and businesspeople • economists • anyone interested in the history and culture of Brazil

About the author of Brazillionaires

Alex Cuadros is an international journalist who has written for Bloomberg Businessweek, the New York Times, the Washington Post, and many other publications. He is a bestselling author and has been interviewed by the BBC and other news mediate outlets. He has been named a Fellow at the Alicia Patterson Foundation.

author avatar

Alex Cuadros

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