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Humor, Seriously

By Jennifer Aaker & Naomi Bagdonas

Why Humor is a Secret Weapon in Business and in Life. Currency. 2021

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Humor, Seriously

A brief summary of Humor, Seriously

How laughter can lighten a mood, defuse a situation, and energize creative minds even during the most stress-filled, exhausting days of work and homelife.

Key insights in Humor, Seriously

Who should read Humor, Seriously

Business leaders • employees • self-help gurus • therapists • those wanting to improve their overall health • anyone with a funny bone

About the author of Humor, Seriously

Jennifer Aaker is a professor at Stanford Graduate School of Business, a behavioral scientist, and an author. Her articles have appeared in several publications including The Economist, The New York Times, and The Wall Street Journal. Naomi Bagdonas coaches executives and celebrities for media appearances and speaking engagements, in addition to being a lecturer at Stanford Graduate School of Business.

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Jennifer Aaker

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Naomi Bagdonas

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