Influence
By Robert B. Cialdini
The Psychology of Persuasion. Harper Collins, 2009.
0.0 / 0
14 mins read
12 Key insights
A brief summary of Influence
Illuminates the psychological reasons that many people can easily be influenced to say yes and how slick salespeople and social manipulators tap into an arsenal of principles to get you to comply with their requests.
Key insights in Influence
Who should read Influence
Psychologists • marketers • retailers • writers • anyone interested in how behaviors can be manipulated • those who want to learn more about the human brain
About the author of Influence
Seen to many as the “Godfather of Influence,” Robert B. Cialdini is a psychology and marketing professor at Arizona State University, as well as the founder of a certified training program whose clients include some of the biggest companies in the world, such as Google and Coca-Cola. His best-selling book, Influence, was originally published in 1984 but revised and expanded ever since.
Robert B. Cialdini
Books similar to Influence
Related books that discuss topics similar to the book Influence
The One Hour Content Plan
Meera Kothand
The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells. CreateSpace Independent Publishing Platform, 2017.
18 mins read
3 reads
Everybody Writes
Ann Handley
Your Go-To Guide to Creating Ridiculously Good Content. John Wiley & Sons, 2014.
17 mins read
4 reads
The Biological Mind
Alan Jasanoff
How Brain, Body, And Environment Collaborate to Make Us Who We Are. Basic Books, 2018.
20 mins read
7 reads
The Aesthetic Brain
Anjan Chatterjee
How We Evolved to Desire Beauty and Enjoy Art. Oxford University Press, 2015.
14 mins read
0 reads
16 mins read
0 reads
Related topics discussed in other books
Other books on similar topics in other fields and categories that may interest you
Explore more in these categories
Discover other books in various fields that contain the topics of Influence
Psychology
Business What Lobab users are saying
Not sure if Lobab e-book and audiobook summaries are for you? Take a look at what a few of our satisfied users are saying about our powerful platform.
Lobab is a standout in the world of book summary apps, offering concise, insightful summaries of a wide range of books. Its user-friendly interface and well-crafted summaries allow users to quickly grasp the essence of complex works, making it an invaluable tool for those looking to learn more in less time. Whether for personal growth or professional development, Lobab is a game changer for anyone wanting to expand their knowledge efficiently. Highly recommended!
Top quality app with plenty of brilliant summaries!
I found a really great book app that has made reading even more enjoyable ⭐️📚. It is super easy to use, has a lot of books to choose from, gives personalized recommendations, works well with e-readers, has an active community, and is accessible to everyone. I highly recommend it to all book enthusiasts!
I really liked the idea of the combination between the facts of the book and the issues of it in one summary. Well done.
High quality and standards, the dark mode is good idea and good experience. So excited about the new books you’re going to add.
Excellent experience, I can read and listen to a book within 15 mins. I appreciate the ease of use as well.
Unique experience of book summaries delivering high quality, bestseller books, and very well-designed app. Highly recommend 👍👍
