Unreasonable Hospitality
The Remarkable Power of Giving People More Than They Expect. Optimism Press, 2022.
A brief summary of Unreasonable Hospitality
Real-world lessons for hospitality managers who want to transform the guest experience into something both memorable and emotional, based on Will Guidara’s encounters running fabled restaurant Eleven Madison Park.
Key insights in Unreasonable Hospitality
Who should read Unreasonable Hospitality
Entrepreneurs • hotel owners • restaurant managers • executives • hospitality professors and students • company founders and investors
About the author of Unreasonable Hospitality
Will Guidara is a restaurateur and former co-owner of Eleven Madison Park, a three-star Michelin restaurant. He is also the recipient of the Wall Street Journal’s Innovator Award, and a three-time winner of the James Beard Foundation Award, as well as the founder of Thank You, a hospitality agency dedicated to helping industry leaders enrich the lives of their customers.
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