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Delivering Happiness

Delivering Happiness

By Tony Hsieh

A Path to Profits, Passion, and Purpose. Business Plus, 2010.

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15 mins read

13 Key insights

A brief summary of Delivering Happiness

Tony Hsieh’s inspiring collection of practical strategies and frameworks he learned building his company, Zappos, to help foster happiness, passion, and purpose in business organizations and show how entrepreneurs can achieve unprecedented success in their professional lives.

Key insights in Delivering Happiness

1
What do you get from this book? The unique view of happiness as the facilitator of professional success
2
Necessity and creativity are the major drivers of business and will help you find your business niche
3
Your greatest shot at success starts with taking a calculated risk
4
Your downtime is an opportunity for retrospection and discerning ways to improve your life and business
5
Pursue your goal patiently but deliberately – don’t make rash decisions
6
The future is uncertain, so learn to be proactive instead of reactive in your business practices
7
Grow your business by delivering happiness to consumers instead of focusing on profit
8
Improving customer experience is a more effective way to promote your brand than advertising
9
Build a great team of passionate workers who can support your goals and be loyal to your vision
10
A defining purpose differentiates you from others and helps you navigate challenges
11
Summary of the key insights
12
Selected critiques in brief
13
Final word

Who should read Delivering Happiness

Entrepreneurs • retailers • corporate executives • venture capitalists • investors • anyone who wants to help others find happiness

About the author of Delivering Happiness

A successful internet entrepreneur and venture capitalist, Tony Hsieh graduated from Harvard University and cofounded LinkExchange. But he’s best known for his role as CEO of Zappos, where he made it his goal to deliver happiness to his customers. He is considered an expert in customer service and corporate culture.

author avatar

Tony Hsieh

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